Relational Solutions Blog

Today's Consumers Are Shopping from the Beach!

Posted by Janet Dorenkott on Fri, May 27, 2016 @ 12:30 PM

Today's consumers can be shopping online, returning product at a store, filing a complaint from their home or researching products from a boat! The omnichannel is alive and well and manufacturers have to accommodate these realities.

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Topics: Demand Signal Repository, Omni-channel, CPG, Omnichannel, Omnichannel retail,

Omnichannel Data Issues

Posted by Janet Dorenkott on Sun, Feb 1, 2015 @ 05:00 PM

Requst a Consulatation,
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Topics: Omni-channel

The Omni-Channel and Mobile Payments will they Click?

Posted by Janet Dorenkott on Fri, Jan 30, 2015 @ 02:15 PM

At a conference I attended in Chicago a group of panelists discussed Mobile Wallets and Emerging Payment Platforms.

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Topics: Omni-channel

Coupons 101

Posted by Karen Kurtzweil on Thu, Jan 8, 2015 @ 10:06 AM

Consumers are continuing to look for cost saving strategies.  Couponing is gaining popularity across all channels, especially with the potential for coupon stacking.  This is giving consumers a leg up on the retailers as the discounts mount and the incentives drive higher sales.  Knowing which tactics are best received by the both the consumer and the retailer is the winning combination for consumer goods manufacturers in 2015.  

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Topics: Omni-channel, CPG, JBP Joint Business Planning, Promotions, Coupons, Promotion Tactics

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