Relational Solutions Blog

Reason #2: Why CPG Analysts Have Issues Integrating POS Data.

Posted by Janet Dorenkott on Wed, Apr 22, 2015 @ 12:00 PM

Sign me up for the series

What makes integrating and reporting off of point of sale data so difficult for business analysts at a consumer goods manufacturer? There are many reasons. The first reason we posted explained the varying data elements provided by each retailer, syndicated data provider or other data source. This explains that different data sources also have different reliability. One data source might be very dependable. Then one day, when you're not having trouble with your typical, troublesome data sources, the reliable one has issues.  Hence, the frustration.

When you are dependent on so many other data sources to provide you with the content for your reports, you are subject to whatever data issues, networking issues, resource availability, and so forth, that they are having in addition to your own. POSmart enterprise foundation provides CPG Manufacturers with an infrastructure that fixes these issues. 


Topics: Business Intelligence, Big Data, POSmart, Demand Signal Repository, data integration, analytics, CPG

Reason #1: Why CPG Analysts Have Issues Integrating POS Data

Posted by Janet Dorenkott on Tue, Apr 21, 2015 @ 12:00 PM

YES, I want to see more posts like this!  .

The complaints are for real.  From small companies to mega brands, the difficulties in integrating POS data remain a struggle across the board.  The analysis of important data streams hinges on getting the right information, which many times isn't available or takes to long to gather to be relevant to needed business opportunities.  

This 10 part  blog series will break down why those issues are so complex to deal with and how they affect the CPG analysts when they have no underlying enterprise, data foundation.


Topics: Business Intelligence, Big Data, POSmart, Data Warehousing, data integration, Omnichannel retail,

How to Develop a Trade Spend Roadmap to Justify TPO & TPI

Posted by Rob York on Wed, Mar 4, 2015 @ 03:38 PM


Topics: Business Intelligence, TradeSmart TPO, data integration, tpo, trade promotion optimization, trade promotion management, post-promotion analysis, trade spend, Trade Promotion Intelligence

Data Deep Dive Reveals Treasure

Posted by Karen Kurtzweil on Sun, Jan 18, 2015 @ 04:00 PM


Topics: Demand Signal Repository, data integration


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